Container
|
Title
|
Mss 974
|
Series: Biographical and Personal Material
|
|
Box
1
Folder
1-29
|
Biographical material, 1947-1974, undated
|
|
|
Agency promotion
|
|
Box
1
Folder
30
|
General
|
|
Box
1
Folder
31
|
Press releases, 1957-1972
|
|
Box
1
Folder
32
|
Wall Street Journal
|
|
Box
1
Folder
33
|
Stationery
|
|
|
Scrapbooks
|
|
Box
2
Folder
1
|
1957-1964
|
|
Box
2
Folder
2
|
Samples, “Frequently used”
|
|
Box
2
Folder
3
|
“How to Use the Mails”
|
|
Box
2
Folder
4
|
“Representative Campaigns,” circa 1963
|
|
Box
2
Folder
5
|
“Typical Fundraising Campaigns”
|
|
|
Speeches and Writings : See also Audio Recordings.
|
|
|
Paper documentation
|
|
Box
2
Folder
6
|
Direct Mail Roundtable, 1949
|
|
Box
2
Folder
7
|
“Four Weeks of Fortune,” 1951
|
|
Box
2
Folder
8
|
1952-1954
|
|
Box
2
Folder
9
|
“List Research at Time Inc.,” 1951-1954
|
|
Box
2
Folder
10-13
|
1955-1969
|
|
Box
2
Folder
14-18
|
South Pacific book materials, 1970
|
|
Box
2
Folder
19-23
|
1971-1974, 1979-1991, undated
|
|
Box
2
Folder
24
|
“Building Business by Mail”
|
|
PH Mss 974
|
Photographs and negatives
|
|
Mss 974
|
Series: Correspondence
|
|
Box
3
Folder
1-23
|
Outgoing correspondence, 1968-1974 August
|
|
|
General correspondence
|
|
|
1972-1974
|
|
Box
3
Folder
24
|
A
|
|
Box
4
Folder
1-26
|
B-Z
|
|
Box
4
Folder
27-28
|
1982-1983
|
|
|
Foreign travel correspondence
|
|
Box
5
Folder
1-2
|
Australia, 1970-1973, 1976-1977
|
|
Box
5
Folder
3
|
Adelaide, 1979-1980
|
|
Box
5
Folder
4
|
Advertising News, 1977
|
|
Box
5
Folder
5
|
Kevin Gregg (Paramount Coin), 1977
|
|
Box
5
Folder
6
|
Sydney, 1979-1982
|
|
Box
5
Folder
7
|
Geneva, 1975
|
|
Box
5
Folder
8
|
Italy, 1982
|
|
Box
5
Folder
9
|
Montreux, 1977
|
|
Box
5
Folder
10-11
|
New Zealand, 1977, 1980-1982
|
|
|
Series: Client Files
|
|
Box
5
Folder
12
|
ADMA, 1972-1974
|
|
Box
5
Folder
13
|
AMI Resorts, 1973
|
|
Box
5
Folder
14
|
ATCMU, 1972, 1974
|
|
Box
5
Folder
15
|
Abelson, Bromberg and Katz, 1973
|
|
Box
5
Folder
16
|
Accountants Supply House, 1982
|
|
Box
5
Folder
17
|
Adler, Morton (Film Corporation), 1971-1972
|
|
Box
5
Folder
18
|
Advertising Club of New York
|
|
|
Aldens
|
|
Box
5
Folder
19
|
Collections scrapbook, 1965
|
|
Box
5
Folder
20-21
|
Copy, 1965-1966, 1973-1974
|
|
Box
5
Folder
22
|
Alexander, Lee (for New York Senate)
|
|
|
Alexander National Group
|
|
Box
5
Folder
23-25
|
General, 1972-1974
|
|
Box
5
Folder
26
|
Copy
|
|
Box
5
Folder
27
|
Job 4140 A-B
|
|
Box
5
Folder
28
|
Allied Stores, 1973
|
|
|
American Airlines
|
|
Box
5
Folder
29
|
Aldens
|
|
Box
5
Folder
30
|
Copy, miscellaneous
|
|
|
Dreamplan
|
|
Box
5
Folder
31
|
1972-1973
|
|
Box
5
Folder
33
|
undated
|
|
Box
5
Folder
34
|
Samples workbook
|
|
Box
5
Folder
35
|
Dreamplanner copy
|
|
Box
5
Folder
36
|
Freight samples
|
|
Box
5
Folder
32
|
General (not Dreamplan)
|
|
Box
6
Folder
1
|
Freight system
|
|
Box
6
Folder
2
|
Highlights of MMDM Direct Marketing
|
|
|
Samples
|
|
Box
6
Folder
3
|
Banks
|
|
Box
6
Folder
4
|
Clubs
|
|
Box
6
Folder
5
|
Employees
|
|
Box
6
Folder
6
|
Frequently used
|
|
Box
6
Folder
7
|
Operation Direct Mail Bank II
|
|
Box
6
Folder
8
|
Travel agents
|
|
Box
6
Folder
9
|
San Diego
|
|
Box
6
Folder
10
|
Scrapbook, 1973
|
|
Box
6
Folder
11
|
Senior Citizens
|
|
Box
6
Folder
12
|
Training
|
|
Box
6
Folder
13
|
Trial material
|
|
Box
6
Folder
14
|
American Integrity Insurance Company, 1972-1973
|
|
Box
6
Folder
15
|
American Management Association, 1973
|
|
Box
6
Folder
16
|
American Rug and Carpet
|
|
Box
6
Folder
17
|
Americana, Interstate
|
|
Box
6
Folder
18
|
Amphoto, 1972
|
|
Box
6
Folder
19a
|
Amsterdam News, 1972
|
|
Box
6
Folder
19b
|
Ansco/Chevrolet, Art work
|
|
Box
6
Folder
20-21
|
Arlen Realty and Development, 1973-1974
|
|
Box
6
Folder
22
|
Armstrong Nurseries
|
|
Box
6
Folder
23
|
Associates Marketing Services
|
|
Box
6
Folder
24
|
Atlantic Gasoline, 1955
|
|
Box
6
Folder
25
|
Autographs
|
|
Box
6
Folder
26
|
Avis Rent-A-Car
|
|
Box
6
Folder
27
|
BEM
|
|
Box
6
Folder
29
|
Bank Credit Analyst-Samples
|
|
Box
6
Folder
28
|
Barbizon International
|
|
Box
6
Folder
30
|
Barclays Bank of New York City-ATM, 1982-1983
|
|
|
Baxter
|
|
Box
6
Folder
31-32
|
Correspondence and form letters, 1975-1976
|
|
Box
6
Folder
33
|
Publications
|
|
|
Bell and Howell
|
|
Box
6
Folder
34
|
Copy
|
|
Box
6
Folder
35
|
“Stuffers”
|
|
|
Beloit College
|
|
Box
6
Folder
36
|
Admissions, 1975
|
|
Box
7
Folder
1
|
Colloquium, 1974
|
|
Box
7
Folder
2
|
Community manual
|
|
Box
7
Folder
3-4
|
Copy
|
|
Box
7
Folder
5
|
Correspondence, 1973-1974
|
|
Box
7
Folder
6
|
Development
|
|
Box
7
Folder
7
|
Planning documents
|
|
|
Beverage Gift Service
|
|
Box
7
Folder
8
|
Incorporation
|
|
Box
7
Folder
9-11
|
Correspondence, 1960-1966, 1969-1974
|
|
Box
7
Folder
12
|
Program and promotion
|
|
Box
7
Folder
13
|
Biddle Corporation, 1977
|
|
Box
7
Folder
14
|
Bissell, 1972
|
|
Box
7
Folder
15
|
Bloomingdale's, 1977
|
|
Box
7
Folder
16
|
Bonwit Teller, 1974
|
|
Box
7
Folder
17
|
Bordens, 1974
|
|
Box
7
Folder
19
|
E.G. Bowman Insurance, 1972-1974
|
|
Box
7
Folder
18
|
W.H. Brady Company, 1974
|
|
|
Braniff International
|
|
Box
7
Folder
20
|
General, 1974
|
|
Box
7
Folder
21
|
Copy, 1974
|
|
Box
7
Folder
22
|
Aldens, 1974
|
|
Box
7
Folder
23
|
Burns International, 1974
|
|
|
Business Owner
|
|
Box
7
Folder
24
|
General, 1977
|
|
Box
7
Folder
25
|
Copy, 1983
|
|
Box
7
Folder
26
|
Renewals, 1982
|
|
Box
7
Folder
27
|
Business Week, 1973
|
|
Box
7
Folder
28
|
CLAL/Israel, 1974
|
|
Box
7
Folder
29-30
|
Canadian Government Office of Tourism-Plans, 1980-1981
|
|
Box
7
Folder
31
|
Canadian Living, 1977
|
|
Box
7
Folder
32
|
Cassette newsletter, 1972
|
|
Box
8
Folder
1
|
Central States Health-Copy, 1968
|
|
Box
8
Folder
2
|
Chase Manhattan Bank, 1973
|
|
Box
8
Folder
3
|
Chemical Bank, 1972-1973
|
|
Box
8
Folder
4
|
Chicago Office, 1972-1973
|
|
Box
8
Folder
5
|
Chinese Chamber of Commerce, 1972-1973
|
|
Box
8
Folder
6
|
Ciba Geigy, 1972
|
|
Box
8
Folder
7
|
Colonial Crafts, 1983
|
|
|
Compusamp
|
|
Box
8
Folder
8
|
Correspondence, 1973-1974
|
|
Box
8
Folder
9
|
Copy, 1973-1974
|
|
|
Cook
|
|
Box
8
Folder
10
|
1973-1974
|
|
Box
8
Folder
11
|
Job 4135
|
|
Box
8
Folder
12
|
Cousins Review, 1972
|
|
Box
8
Folder
14
|
DMAA, 1972-1974
|
|
Box
8
Folder
15
|
DeGrazia, Vic, 1978
|
|
Box
8
Folder
13
|
Dial Finance
|
|
Box
8
Folder
16
|
Direct Marketing Day in New York
|
|
Box
8
Folder
17
|
Dodge Building Cost Services, 1977
|
|
Box
8
Folder
18
|
Drucker File Guide
|
|
Box
8
Folder
19
|
Eaton's Travel
|
|
Box
8
Folder
20
|
Emery Air Freight, 1974
|
|
Box
8
Folder
21
|
Federated Stores, 1972-1973
|
|
Box
8
Folder
22
|
Fingerhut, 1974
|
|
Box
8
Folder
23
|
Finnish Book Club, 1974
|
|
|
First Pennsylvania Bank
|
|
Box
8
Folder
24
|
Copy
|
|
Box
8
Folder
25
|
Correspondence, 1972-1976
|
|
Box
8
Folder
26
|
Literature
|
|
Box
8
Folder
27
|
Plans
|
|
Box
8
Folder
28
|
Flight Safety International, 1977-1978
|
|
Box
8
Folder
29
|
Ford and automobile industry (R.L. Polk & Company)
|
|
Box
8
Folder
30
|
Fuller Brush, 1974
|
|
Box
8
Folder
31
|
Gambles, 1972-1974
|
|
Box
8
Folder
32
|
Garrison, R., 1972
|
|
Box
8
Folder
33
|
General Mills, 1972
|
|
Box
8
Folder
34
|
Great Books-Copy
|
|
Box
8
Folder
35
|
Great Western United Corporation
|
|
|
Harnischfeger
|
|
Box
8
Folder
36-38
|
General, 1972-1974
|
|
Oversize Folder
|
“Truck and Crane Selector”
|
|
|
Harris Bank
|
|
|
General
|
|
Box
8
Folder
39
|
1981
|
|
Box
9
Folder
1-4
|
1982-1984, undated
|
|
Box
9
Folder
5
|
Samples
|
|
Box
9
Folder
6
|
Heath Company, 1972-1973
|
|
Box
9
Folder
7
|
Hilton Hotels, 1972
|
|
Box
9
Folder
8
|
Holiday Handicrafts, 1976-1977
|
|
Box
9
Folder
9
|
Hudson Letter, 1976-1977
|
|
Box
9
Folder
10
|
Idle Wild Farms, 1972
|
|
Box
9
Folder
11
|
Imperial Casualty and Indemnity Company, 1972
|
|
Box
9
Folder
13
|
International Gold Corporation, 1978
|
|
Box
9
Folder
12
|
International Guide to Missing Treasures, 1977
|
|
|
International Moneyline
|
|
Box
9
Folder
14
|
Brochure, undated
|
|
Box
9
Folder
15
|
Coins, 1984
|
|
Box
9
Folder
16
|
General, 1973
|
|
Box
9
Folder
17-20
|
Copy, 1978, 1984-1985
|
|
Box
9
Folder
21
|
Correspondence/memos, 1978
|
|
Box
9
Folder
22
|
Miscellaneous, 1984-1985
|
|
Box
9
Folder
23
|
Gold, 1975-1976
|
|
Box
9
Folder
24
|
Lists, 1983-1985
|
|
Box
9
Folder
25
|
Market Opinion Research, 1982
|
|
Box
9
Folder
26
|
Miscellaneous, 1976-1978
|
|
Box
9
Folder
27
|
Newsletters
|
|
Box
10
Folder
1
|
Notes/meetings, 1977-1978
|
|
Box
10
Folder
8
|
Renewal results, 1985
|
|
Box
10
Folder
2-4
|
Renewals, 1984-1985
|
|
Box
10
Folder
5
|
Samples, 1984
|
|
Box
10
Folder
6
|
Seminars
|
|
Box
10
Folder
7
|
Schedules, 1978 August 8-September 18
|
|
Box
10
Folder
9
|
Japan Green Stamp Company
|
|
Box
10
Folder
10
|
John Alden Life, 1968
|
|
Box
10
Folder
11
|
Kawasaki
|
|
Box
10
Folder
12
|
Kleer-Vu Industries
|
|
Box
10
Folder
13
|
Lane Bryant
|
|
Box
10
Folder
14
|
Limited Edition Collector's Society, Jobs 4136 and 4137
|
|
Box
10
Folder
15
|
Loews
|
|
Box
10
Folder
16
|
Lufthansa, 1972-1973
|
|
Box
10
Folder
17
|
MBA Communications, Job 4145
|
|
Box
10
Folder
18
|
Mailing Return Patterns
|
|
|
Manpower
|
|
Box
10
Folder
19
|
Miscellaneous
|
|
Box
18
|
Title slides (glass) for presentation, undated
|
|
Box
10
Folder
20
|
Media Networks, 1974
|
|
Box
10
Folder
21-22
|
Medical Economics
|
|
|
Metco
|
|
Box
10
Folder
23
|
General, 1972-1973
|
|
Box
10
Folder
24
|
Copy
|
|
|
Montgomery Ward
|
|
Box
10
Folder
25
|
All Risk Travel Insurance, 1974
|
|
Box
10
Folder
26-27
|
Copy
|
|
Box
10
Folder
28-30
|
Correspondence
|
|
Box
10
Folder
31-32
|
Samples
|
|
|
National Energy Foundation
|
|
Box
11
Folder
2-3
|
General, 1978-1983
|
|
Box
11
Folder
4-5
|
Copy, 1979-1981
|
|
Box
11
Folder
6
|
Grants, 1981
|
|
Box
11
Folder
1
|
National Liberty Corporation
|
|
Box
11
Folder
7-8
|
New York Institute of Advertising
|
|
Box
11
Folder
9
|
Nilson, Spencer, 1974
|
|
Box
11
Folder
10
|
North Bronx Dental, 1977
|
|
Box
11
Folder
11
|
Ohio Match
|
|
|
1976 Summer Olympics (Montreal, Canada)
|
|
Box
11
Folder
13
|
Bobley
|
|
Box
11
Folder
14
|
Brochure text
|
|
Box
11
Folder
15
|
Campaign reports, 1976
|
|
Box
11
Folder
16-32
|
Correspondence, 1975-1976
|
|
Box
11
Folder
33
|
“800” Number
|
|
Box
11
Folder
34
|
Lists for February 1976 mailing
|
|
Box
11
Folder
35
|
Mailing samples
|
|
Box
11
Folder
36
|
Minutes
|
|
Box
11
Folder
37
|
Miscellaneous ads
|
|
Box
11
Folder
38
|
Pretest
|
|
Box
12
Folder
1
|
Product literature
|
|
Box
12
Folder
2
|
Retail-miscellaneous
|
|
Box
12
Folder
3
|
Results data
|
|
Box
12
Folder
4
|
Roll out
|
|
Box
12
Folder
5
|
South Pacific
|
|
Box
12
Folder
6
|
Test miscellany
|
|
Box
12
Folder
7
|
Undated notes and data
|
|
Box
12
Folder
8
|
Vickers and Benson marketing plan, 1975
|
|
Box
11
Folder
12
|
Olympic Coins, 1980
|
|
|
1984 Summer Olympics (Los Angeles, California)
|
|
Box
12
Folder
9
|
Ads
|
|
Box
12
Folder
10
|
Contact reports
|
|
Box
12
Folder
11
|
Copy
|
|
Box
12
Folder
12
|
Correspondence
|
|
Box
12
Folder
13
|
Creative miscellany
|
|
Box
12
Folder
14
|
Mailing lists (LGC approach)
|
|
Box
12
Folder
15
|
Media memos
|
|
Box
12
Folder
16
|
Merge/purge lists
|
|
Box
12
Folder
17
|
Miscellaneous, 1983-1984
|
|
Box
12
Folder
18
|
Reference
|
|
Box
12
Folder
19
|
Research, 1983
|
|
Box
12
Folder
20
|
Schedules, 1983
|
|
Box
12
Folder
21
|
Statistics
|
|
Box
12
Folder
22
|
Telemarketing
|
|
Box
12
Folder
23
|
Optasound
|
|
Box
12
Folder
24
|
Pan-American World Airways
|
|
|
Paramount (1980 Summer Olympics, USSR)
|
|
Box
12
Folder
25
|
Silver dollar collectors
|
|
Box
12
Folder
26
|
Aviation Hall of Fame, 1976
|
|
Box
12
Folder
27
|
Bank program
|
|
Box
12
Folder
28
|
Conference reports, 1976-1977
|
|
Box
12
Folder
29
|
Copy, 1976-1977
|
|
Box
12
Folder
30
|
Major memos, 1977
|
|
Box
12
Folder
31
|
Market analysis
|
|
Box
13
Folder
1
|
Miscellaneous
|
|
Box
13
Folder
2
|
Policy regarding finance
|
|
Box
13
Folder
3
|
Preliminary creative plans
|
|
Box
13
Folder
4
|
Publicity
|
|
Box
13
Folder
5
|
Research reports
|
|
Box
13
Folder
6
|
Redfield coins
|
|
Box
13
Folder
7
|
Results data
|
|
Box
13
Folder
8
|
Russian Olympics proposal
|
|
Box
13
Folder
9
|
Russian coins
|
|
Box
13
Folder
10
|
Schedule
|
|
Box
13
Folder
11
|
Miscellaneous coins
|
|
Box
13
Folder
12
|
Paris Convention Center
|
|
Box
13
Folder
13
|
U.S. Postal Service, 1973
|
|
Box
13
Folder
15
|
U.S. Post Office, 1974
|
|
Box
13
Folder
14
|
Richard Weiner Inc.
|
|
Box
13
Folder
16
|
Payment Systems newsletter
|
|
Box
13
Folder
17
|
Progress Lighting
|
|
|
Public Relations News
|
|
Box
13
Folder
18
|
Copy, 1976-1978
|
|
Box
13
Folder
19-21
|
Correspondence, 1978
|
|
Box
13
Folder
22
|
Form setters
|
|
Box
13
Folder
23
|
Reading is Fundamental, 1972
|
|
|
Reporting on Government
|
|
Box
13
Folder
24-26
|
General, 1978, 1980
|
|
Box
13
Folder
27
|
Newsletter, 1977-1979
|
|
Box
13
Folder
28
|
Samples
|
|
|
Royal Globe Insurance
|
|
Box
13
Folder
29-30
|
Copy
|
|
Box
13
Folder
31
|
Correspondence, 1972-1974
|
|
Box
14
Folder
2
|
Salter-Mathieson and Company, 1972
|
|
Box
14
Folder
3
|
San Antonio
|
|
Box
14
Folder
4
|
Save Our Seals, 1977
|
|
Box
14
Folder
1
|
Scandinavian Airlines System
|
|
Box
14
Folder
5
|
School Supply Company
|
|
Box
14
Folder
6
|
Seagrams-Copy
|
|
Box
14
Folder
7
|
Seattle/Los Angeles trip
|
|
Box
14
Folder
8
|
Seminars
|
|
Box
14
Folder
9
|
Shaker Savings Association
|
|
Box
14
Folder
10
|
Six Star Office Products, 1982
|
|
Box
14
Folder
11
|
Solomon, Sy
|
|
Box
14
Folder
12-14
|
Spiegel Inc., 1974, 1984
|
|
Box
14
Folder
15-17
|
Staff memos, 1972-1974
|
|
|
Street Smart Investing
|
|
Box
14
Folder
18
|
1985
|
|
Box
14
Folder
19
|
Lists
|
|
Box
14
Folder
20
|
Marketing plans
|
|
Box
14
Folder
21
|
Meetings
|
|
Box
14
Folder
22
|
Renewals
|
|
Box
14
Folder
23
|
Results
|
|
Box
14
Folder
24
|
Samples
|
|
Box
14
Folder
25-27
|
Tests and results, 1985-1986
|
|
Box
14
Folder
28
|
13D Track record
|
|
Box
14
Folder
29
|
Stuyvesant Insurance Group survey
|
|
|
3M
|
|
Box
14
Folder
37
|
Copy, 1969
|
|
Box
14
Folder
38
|
Samples
|
|
Box
14
Folder
30
|
TWA
|
|
Box
14
Folder
31
|
Texaco, 1972-1973
|
|
Box
14
Folder
32-33
|
Thomas Automated Display Company
|
|
Box
14
Folder
36
|
Thoroughbred Racing Association
|
|
Box
14
Folder
34
|
Tom-Wat, 1978
|
|
Box
14
Folder
35
|
Topps
|
|
Box
14
Folder
39
|
Union Stationery Corporation, Martin Ostrove
|
|
Box
14
Folder
40
|
Uniroyal
|
|
|
VNU
|
|
Box
14
Folder
41
|
General, 1973-1974
|
|
Box
14
Folder
42
|
Dillon, Agnew and Martin, 1974
|
|
Box
15
Folder
1
|
Vernons
|
|
Box
15
Folder
2
|
Waddell and Reed
|
|
Box
15
Folder
3-4
|
Walker, Dan, 1978
|
|
Box
15
Folder
5
|
Wall Street Journal transcript
|
|
|
Washington Watch (Tristram Coffin)
|
|
Box
15
Folder
10
|
General
|
|
Box
15
Folder
6
|
Samples, frequently used
|
|
Box
15
Folder
7
|
West Point Pepperell
|
|
Box
15
Folder
8
|
Worldways
|
|
Box
15
Folder
9
|
Wyeth International
|
|
Box
15
Folder
11
|
Travel AD
|
|
Box
15
Folder
12
|
USO, 1974
|
|
|
Photocopy
|
|
Box
15
Folder
13
|
Notes, 1984
|
|
Box
15
Folder
14
|
Plans, 1984
|
|
|
Series: INBUDCO (International Business Development Corporation), Records, 1973-1974
|
|
Box
15
Folder
15
|
General
|
|
Box
15
Folder
16
|
Chait carbons
|
|
Box
15
Folder
17
|
Aldens Inc.
|
|
Box
15
Folder
18
|
American Express
|
|
Box
15
Folder
22
|
American Hotel
|
|
Box
15
Folder
19
|
American Income Life
|
|
Box
15
Folder
20
|
American Plan Corporation
|
|
Box
15
Folder
21
|
American Sanitary
|
|
Box
15
Folder
24
|
Arlen Realty and Development
|
|
Box
15
Folder
25
|
Arthur Mechanic Inc.
|
|
Box
15
Folder
23
|
Atlantic Advertising
|
|
Box
15
Folder
26
|
BEWA Cruises, Captain Jens V. Bloch
|
|
Box
15
Folder
27
|
R.G. Barry Corporation
|
|
Box
15
Folder
29
|
CML Group
|
|
Box
15
Folder
30
|
CARIBE Lumber and Trading Corporation
|
|
Box
15
Folder
31
|
Cassette Sciences Corporation
|
|
Box
15
Folder
32
|
Center City Communications Inc.
|
|
Box
15
Folder
33
|
Choung Chan
|
|
Box
15
Folder
28
|
Cinesonic Sound, Isadore Edelman
|
|
Box
15
Folder
34
|
Conservation Products
|
|
Box
15
Folder
35
|
D.M. Marketing
|
|
Box
15
Folder
36
|
Diversified Mail Marketing
|
|
Box
15
Folder
37
|
Dohla Greeting Cards
|
|
Box
15
Folder
38
|
Econo-Car
|
|
Box
15
Folder
39
|
Dalemark Industries
|
|
Box
15
Folder
40
|
Emerson, Harvey
|
|
Box
15
Folder
42
|
Farm Fresh Shrimp Corporation
|
|
Box
15
Folder
41
|
Federated Sanitary Corporation
|
|
Box
15
Folder
43
|
Femail Club
|
|
Box
15
Folder
44-45
|
Franklin Mint
|
|
Box
15
Folder
46
|
Franklin Rapid Dart
|
|
Box
15
Folder
47
|
GRT Corporation
|
|
Box
15
Folder
49
|
Gamble Skogmo
|
|
Box
15
Folder
50
|
Gans, Samuel M., Delaware Valley
|
|
Box
15
Folder
48
|
C.E. Garvin and Company
|
|
Box
15
Folder
51
|
General Vitamins
|
|
Box
15
Folder
52
|
Golden State Recorders
|
|
Box
15
Folder
53
|
Gonzaga, Armand-Wine
|
|
Box
15
Folder
54
|
Gulf and Western
|
|
Box
16
Folder
1
|
Hanover House
|
|
Box
16
Folder
2
|
Harlequin Enterprises
|
|
Box
16
Folder
3
|
Horn and Hardart
|
|
Box
16
Folder
4
|
Independent Postal Service
|
|
Box
16
Folder
6
|
Insurance Company of North America
|
|
Box
16
Folder
5
|
Insurance Group
|
|
Box
16
Folder
7
|
Jackstaff Inc.
|
|
Box
16
Folder
8
|
Janklow and Traum
|
|
Box
16
Folder
9
|
Jopheson, Irving, Exterminating Company
|
|
Box
16
Folder
10
|
Joyer Travel Report
|
|
Box
16
Folder
11
|
Kleer-Vu Industries
|
|
Box
16
Folder
24
|
Learning Technology
|
|
Box
16
Folder
25
|
Levin, Daniel
|
|
Box
16
Folder
26
|
Levine, Kenneth
|
|
Box
16
Folder
12
|
Lexington International
|
|
Box
16
Folder
27
|
Limited Editions Collectors Society
|
|
Box
16
Folder
28
|
Lipson, Jack K.
|
|
Box
16
Folder
13
|
Loose Leaf Systems
|
|
Box
16
Folder
14
|
Majer, Stephen
|
|
Box
16
Folder
15
|
Manpower
|
|
Box
16
Folder
16
|
Marcor (First Penn Bank)
|
|
Box
16
Folder
17
|
Marketing Group One
|
|
Box
16
Folder
18
|
Millers of Denver
|
|
Box
16
Folder
19
|
Montgomery Ward
|
|
Box
16
Folder
20-21
|
Morris, Kimball L.
|
|
Box
16
Folder
22
|
Mother Earth News
|
|
Box
16
Folder
32
|
Multi-Media Direct Marketing
|
|
Box
16
Folder
29
|
NUMA
|
|
Box
16
Folder
23
|
National Liberty Life
|
|
Box
16
Folder
30
|
Norris, Jay, Company
|
|
Box
16
Folder
31
|
Orell Fusseli Werbe AG
|
|
Box
16
Folder
33
|
Paramount Import Company, China
|
|
Box
16
Folder
34
|
Reiner, Ralph
|
|
Box
16
Folder
35
|
Roman Fountains
|
|
Box
16
Folder
36
|
San Antonio Chamber of Commerce
|
|
Box
16
Folder
37
|
Schmucki, George
|
|
Box
16
Folder
38
|
School Supply Company
|
|
Box
17
Folder
2
|
Scott Publishing
|
|
Box
16
Folder
39
|
Seagrams
|
|
Box
17
Folder
1
|
Sidman, Louis E.
|
|
Box
17
Folder
3
|
Soloman, Cy
|
|
Box
17
Folder
4
|
Standard Research Consultants
|
|
Box
17
Folder
5
|
Stuyvesant Insurance Company
|
|
Box
17
Folder
6
|
Teleprompter
|
|
Box
17
Folder
7
|
Torrey, C. Vernon
|
|
Box
17
Folder
8
|
Radix Organization, Toy Review
|
|
Box
17
Folder
9
|
Translation Company of America
|
|
Box
17
Folder
10
|
Ulin, Peter A.
|
|
Box
17
Folder
11
|
Vernon Rentastand
|
|
Box
17
Folder
12
|
Van Brode Milling Company
|
|
Box
17
Folder
13
|
Varon (Nelson) Electric Organs
|
|
Box
17
Folder
14
|
Voyant Corporation
|
|
Box
17
Folder
15
|
West End Brewing Company
|
|
Box
17
Folder
16
|
Wisconsin Envelope Company
|
|
Box
17
Folder
17
|
Wittman Properties
|
|
Micro 2108
|
Series: Marketing Plans
|
|
Reel
1
Frame
9
|
Air France, undated
|
|
Reel
1
Frame
42
|
Aldens Inc., 1966
|
|
Reel
1
Frame
66
|
American Cyanamid, 1966
|
|
Reel
1
Frame
485
|
Ansco/Chevrolet, 1962 : After filming, original color artwork was moved to Box 6, Folder 19b.
|
|
Reel
1
Frame
146
|
Antioch College, 1964
|
|
Reel
1
Frame
164
|
Bell and Howell Company, 1965
|
|
Reel
1
Frame
180
|
Britannica Schools, 1964
|
|
Reel
1
Frame
289
|
Central States of Omaha, 1968-1969
|
|
Reel
1
Frame
395
|
Check Card Systems, 1969
|
|
Reel
1
Frame
590
|
Continental National American Group, 1968
|
|
Reel
1
Frame
631
|
DOT Services, 1966
|
|
Reel
1
Frame
646
|
Eddie Bauer, 1969
|
|
Reel
1
Frame
725
|
Encyclopedia Americana, 1966
|
|
Reel
1
Frame
751
|
Fischel, Victor A., and Company, 1965
|
|
Reel
1
Frame
803
|
Gamble/Aldens, 1968
|
|
Reel
1
Frame
858
|
General Mills (Betty Crocker), 1969
|
|
Reel
1
Frame
887
|
Great Books Academy, 1964
|
|
Reel
1
Frame
892
|
Great Books of the Western World, 1965
|
|
Reel
2
Frame
10
|
Imperial Casualty and Indemnity Company, 1965-1969
|
|
Reel
2
Frame
459
|
Internal Revenue Service, 1967
|
|
Reel
2
Frame
469
|
International Correspondence Schools, undated
|
|
Reel
4
Frame
1620
|
International Travel Club, 1965
|
|
Reel
2
Frame
515
|
John Alden Insurance Company, 1968
|
|
Reel
2
Frame
555
|
Lee Wards, 1969
|
|
Reel
2
Frame
607
|
Litton Graphics, 1968
|
|
Reel
2
Frame
636
|
Modern Homes, 1966
|
|
Reel
2
Frame
671
|
Montgomery Ward and Company, 1969
|
|
Reel
2
Frame
701
|
NBC Radio Network, 1966
|
|
Reel
2
Frame
722
|
Publishers Clearinghouse, 1966
|
|
Reel
3
Frame
10
|
SCM Processing Systems, 1965 March
|
|
Reel
2
Frame
748
|
Save the Children Federation, 1965-1966
|
|
Reel
3
Frame
149
|
Schenley Distillers Company, undated
|
|
Reel
3
Frame
201
|
Science Daily, 1966
|
|
Reel
3
Frame
88
|
Sears Roebuck and Company, 1969
|
|
|
3M, 1966-1969
|
|
Reel
3
Frame
278
|
Casual compact copiers
|
|
Reel
3
Frame
339
|
Duplicating products
|
|
Reel
3
Frame
415
|
Products Division
|
|
Reel
3
Frame
483
|
Duplicating products
|
|
Reel
3
Frame
577
|
Dynachrome film
|
|
Reel
3
Frame
664
|
Educator's guidebook
|
|
Reel
3
Frame
704
|
Educator market
|
|
Reel
3
Frame
725
|
International sales
|
|
Reel
3
Frame
762
|
Microfilm systems
|
|
Reel
4
Frame
870
|
Personal electric heating panels
|
|
Reel
4
Frame
1043
|
Photographic Products Division
|
|
Reel
4
Frame
1083
|
Steri-Drape
|
|
Reel
4
Frame
1126
|
Visual Products Division
|
|
Reel
4
Frame
1201
|
Testamentary Life Insurance Company, 1966
|
|
Reel
4
Frame
1276
|
Thomas Publishing Company, 1968
|
|
Reel
4
Frame
1305
|
Uni-Card, 1967
|
|
Reel
4
Frame
1365
|
United Air Lines, 1964
|
|
Reel
4
Frame
1543
|
United Dutch Publishing Company, 1973
|
|
Reel
4
Frame
1602
|
World Life and Accident Associates, 1965
|
|
Audio 1368A
|
Series: Audio Recordings
|
|
Audio
1368A/16
|
Chait interview, KDKA-TV, Pittsburgh, 1965 June 25
|
|
Audio
1368A/15
|
Special recorded message, Phoenix, 1968 May 1
|
|
Audio
1368A/13
|
“Overview of New Trends,” New York University (NYU) Marketing seminar, 1970
|
|
Audio
1368A/21
|
Special message to Larry Chait from Australia, 1972 September
|
|
Audio
1368A/22
|
"The Post-War Babies are Adults" - Market panel discussion, 1972 November 2
|
|
Audio
1368A/12
|
Marketing seminar, 1974 March 15
|
|
Audio
1368A/23
|
Canadian Olympic Coin: Austin Page (No Deletions), 1975 May
|
|
Audio
1368A/24
|
Canadian Olympic Coin: Austin Page (Deletions), 1975 May
|
|
Audio
1368A/25
|
Comments on Geneva Symposium, 1975
|
|
Audio
1368A/26
|
Marketing Conference 1975 - Show & Tell, The Direct Sell, By Mail, By Phone, In Person - Eugene Sollo, Murray Roaman, Lawrence Chait (Tape 1), 1975
|
|
Audio
1368A/27
|
Marketing Conference 1975 - Show & Tell, The Direct Sell, By Mail, By Phone, In Person - Eugene Sollo, Murray Roaman, Lawrence Chait (Tape 2)
|
|
Audio
1368A/17
|
Direct Marketing Symposium (Tape II only), 1977?
|
|
Audio
1368A/14
|
“Scientific Process of Business Growth & Profitability,” NYU seminar, 1978 September 26
|
|
Audio
1368A/2
|
“What I've Learned about Writing Good Copy,” Long Island DMAA, 1979 September 19
|
|
Audio
1368A/3
|
“Strategic Planning in Direct Marketing,” 1980 November 19
|
|
Audio
1368A/4
|
“Direct Marketing as Affected by Computer Intelligence,” circa 1980
|
|
Audio
1368A/5
|
“37 Years to Learn These Truths About Successful Direct Marketing,” circa 1982
|
|
Audio
1368A/6
|
“Developing the Human Reasoning Power/Computer,” 1983
|
|
Audio
1368A/7
|
“Direct Marketing Today and Its Future,” NYU lecture, 1985
|
|
Audio
1368A/8
|
Speech at Toronto, 1985
|
|
Audio
1368A/18
|
“Kaleidoscope,” WTAE, Pittsburgh, 1989 June 29
|
|
Audio
1368A/9
|
“Adding it All Up,” NYU speech, undated
|
|
Audio
1368A/1
|
“Coming Era of Consumer Demand Marketing,” undated
|
|
Audio
1368A/29
|
"Debate: The Most Important Ingredent in Direct Mail is… Copy? Design? Lists? Proposition?," undated
|
|
Audio
1368A/30
|
Direct Marketers roast Pete Hoke, undated
|
|
Audio
1368A/10
|
“Direct Marketing is a Way of Thinking,” undated
|
|
Audio
1368A/31
|
"Electronic Marketing" - Al Golden and Ray Considine," undated
|
|
Audio
1368A/11
|
“Experts Discuss Multi-Media Direct Marketing,” undated
|
|
Audio
1368A/20
|
Maclear Rum Paradise, undated
|
|
Audio
1368A/19
|
“New York Tomorrow” (KDO), undated
|
|
Audio
1368A/32
|
"Segmenting Markets/Mailing Lists," undated
|
|
Audio
1368A/28
|
"What New Technology in the 70s Will Mean to Your Newsletter," undated
|
|
Audio
1368A/33
|
"What's Going on in Business," undated
|
|
Audio
1368A/34-39
|
Unidentified dictaphone tapes, undated : The WHS has no ability to play these tapes.
|
|
|
Series: Viewing Prints 16 mm, black and white, sound
|
|
CC 629
|
For Women Only: The World of Credit, Part 3
|
|
CC 630
|
For Women Only: The World of Credit, Part 4
|
|
CC 631
|
For Women Only: The World of Credit, Part 5
|
|